"As a Director of Marketing and Communications at the National Forest Foundation, I feel incredibly passionate about our mission. Our work holds great importance for the health and well-being of our planet and society. Our National Forests and Grasslands have a crucial role to play in providing clean water, clean air, and important wildlife habitat. They also offer innumerable opportunities for outdoor recreation, which is essential for physical and mental health, as well as economic vitality in many rural communities. By supporting the National Forest Foundation, we can help protect these natural treasures and make them accessible for generations to come. I am honored to be part of this critical work, and I take pride in spreading the word about the vital role that our National Forests and Grasslands play in our lives. Nature connects us all, and we must do everything we can to ensure that it remains protected and accessible to everyone."
BIO
Colleen Coleman is the Marketing and Communications Director at the National Forest Foundation (NFF), where she leads the organization's strategic brand, marketing, and communications efforts. With nearly two decades of experience in the marketing field, Colleen has a proven track record of delivering innovative and impactful campaigns that align business and environmental objectives, leveraging data, instinct, and creativity. She is a Lean Six Sigma Yellow Belt certified professional with expertise in omni-channel marketing, brand management, and cross-functional team leadership.
Colleen is passionate about creating positive change in the world through corporate social responsibility and non-profit partnerships. She has successfully cultivated and managed collaborations with leading corporations, such as Ford, REI, and Subuaru, to fulfill their sustainability goals and generate awareness and support for NFF's mission. She has also spearheaded initiatives that promote diversity, equity, and inclusion in the outdoors, working with the U.S. Forest Service and tribal communities. Colleen is a champion of conservation and outdoor recreation, and she strives to inspire others to join her in protecting and enhancing our national forests and grasslands.
In her spare time, you will find her on the go, traveling, trail-running, and paddle-boarding with her two rescue border collies, Arrow and Little Bo Peep.